Queer Owned. Valley Grown.
Duende Creative House is a Fresno-based strategic marketing and mentorship agency that specializes in brand development, asset creation, and inclusive communications support. We do more than create content – we offer resources and connections to ensure brands and their owners have the tools and knowledge to use it responsibly and effectively themselves.
Our shop is built on strategy, artistry, and the belief that great storytelling has the power to change everything.
We help small businesses and social good enterprises craft authentic, ethical, and culturally competent marketing that is both comprehensible and visually compelling. Through storytelling, design, strategy, and education, we empower our clients to connect meaningfully with their communities and grow with purpose.
We envision a more vibrant and inclusive mid-Central Valley where small businesses and authentic mission-driven organizations flourish, and local residents have their fair share of resources and opportunity.
Duende Creative House excels in four primary areas of service:
Branding Strategy
Asset Creation
Event Support
Training & Mentorship
“Duende Creative House has been an incredible asset for our non-profit agency. Excellent, quick, and efficient. Sometimes the best judge of the quality of a vendor/marketing consultant is not just on the jobs that you retained their services for but the ones where you should have and didn’t. In our case, we had our first ever Cesar Chavez Memorial Breakfast and the brochure/program was done by another graphic designer. We had trouble getting what we needed from the first print shop. Haley and Miguel helped us to adjust the formatting and layout so that it would print to the specs and scale that we needed, and we hadn’t even used them to make the product. We would highly recommend - and have continued to refer our partners to Duende Creative House.”
-Rico Peralta, Binational of California
“Words can’t explain how grateful I am to work with Duende Creative House. Upon starting my first brick and mortar business I had 10 million things to do, and branding, logos, messaging, and marketing were so out of my scope and time. Haley is such a fabulous listener, and she knew how to create the vision I didn’t know how to put on paper. Her talent, empathy, and creative eye sees things I can’t. She looks at you and your business and finds a way to create a beautiful compassionate brand. Her ideas are personalized, strategic and brilliant. She took a huge load off of my shoulders and I am forever grateful.”
-Stacy Williams, BB’s Gelateria
“Collaborating with Haley and Miguel on launching rclĀmd was everything you would want from a creative partnership. Communication was easy and timely, ideas flowed seamlessly, and they both felt as invested in telling my story as I am. In the end it felt like the result was more than anything that could have been dreamt up alone, truly the product of their unique synergy.”
-Brooke Aiello, rclĀmd
Miguel and Haley are a brilliant creative duo. Their talents and experience perfectly complement one another, and they are a joy to work with, collectively and independently. Perhaps most importantly, they are truly invested in empowering vulnerable communities and uplifting the mid-Central Valley region. Their work reflects a deep commitment to equity, storytelling, and authentic engagement — not just as professionals, but as passionate advocates for true, meaningful change. Collaborating with them is always creatively fulfilling, but also deeply inspiring. Highly recommended!
-Coreen Campos, Coreen Campos & Associates